Date : 2012

Signage Idea

Jiangnan garden is the regional tourist spot of the Yangtze River Delta.

The white walls and black tiles is a distinct mark of this area left by the writers and poets throughout history. The design team selected the concept of “white walls and black tiles”, combined with Western graphic structure, and turned them into the unique signage system for the hotel.

江南庭园风景是长三角区域特色,白墙黑瓦在历史文人墨客中为这片地区留下鲜明印记,设计团队使用“白墙黑瓦”图象意念,结合西方图形结构,转化为武进九州喜来登独特的标识系统。