Match the planning of a shopping mall and create a signage system that possess originality and functionality, and make the consumers experience a strong brand image.



Signage Idea

The design team used the changes in color to establish customer’s feeling of the floor height, from the bottom to the top, the cold and dark color change to warm and bright slowly, combined with the color index of escalator area, and the hanging “L” type guide signs, the overall dynamic flow line index was built.