Date :2011

Mission :

Highlight the three brand attributes – “friendly, multiple options and charming and generous”

满足“真挚的/具有亲和力的,多选择的,迷人大方的”三个品牌属性。

Brand Idea:

Impressions from the art of fashion, simple but yet exciting, rich but not extravagant .

It contains different levels but is notcutesy. The sense of fashion is shown through every beautiful moments and details. Discover the strong and beautiful impression, Daphne Collection.

源于艺术的时尚印象，简单而不单调，丰富而不俗艳，

充满层次，却不造作，迷人的时尚印象，来自于每一个美丽的瞬间与细节。

发现美力新印象，达芙妮  印象